Fort Collins Branding Photographer
Branding Photos For Businesses in Fort Collins, Cheyenne, Laramie & Denver Area
Fort Collins Photographer Specializing in Business Photos
FOR BUSINESSES READY TO SHOWCASE THEIR BRAND IN ITS BEST LIGHT
Branding photos are more than headshots. They help people get to know the real stories behind you and your business, creating a treasure trove of images for you to use on your website, on social media platforms and in print materials. I’m a Fort Collins branding photographer who will guide you through the process of creating powerful photos that help convert clicks into customers.
What Exactly Are Branding Photos?
BRANDING PHOTOS SET YOU APART FROM YOUR COMPETITORS
BRANDING PHOTOS TELL STORIES THAT CONNECT
If something doesn’t live online, it seems it doesn’t exist. But your customers are still craving sincerity and connection. They might land on your page, but you need them to take action.
Headshots, lifestyle photography, and behind-the-scenes photos help your customers connect with you on a human level. Branding photos help people see why you do what you do, how you do it, and who they are supporting by hiring you or purchasing from you. Help your clients and customers feel good about supporting your business
Branding photos convert clicks into customers.
The result?
An entire library of photos that tell the story of your brand.
Branding Photos are a Digital Treasure Trove of Photos
The “Who”
HEADSHOTS
We will take a series of headshots that showcase the people behind your business. Headshots can be taken anywhere….in-studio, outside, in your work environment or in your home. As we work together, I can help you decide which look and feel for headshots might fit your brand best. If you have a location in Fort Collins, Cheyenne, or Laramie, we can also take headshots in recognizable places around town. I am a Fort Collins branding photographer who is familiar with locations around Old Town with amazing light and backgrounds.
The “What”
PRODUCT OR SERVICE PHOTOS
Part of your branding session will showcase the service your provide or your product. We might showcase something you’ve created, or we might show images of you providing your service. For example, if you are a realtor, we might show you walking a client through a home.
The “How”
LIFESTYLE PHOTOS TO SHOW HOW YOU WORK
Your branding session will also show photos of how you work, or you during the process of day to day tasks. The lifestyle portion of your session might also involve other people who are important to your business. For example, if you’re a blogger who writes about family life, we might showcase you hanging out with your family. If your dog regularly shows up on your social media feed, we will grab a few of your furry “employee” as well. If an active lifestyle is part of your brand, we might schedule a time when we photograph you on a hike in the mountains around Fort Collins or Laramie.
Where Do I Use Branding Photos?
Use your photos anywhere you like! Your session fee includes usage rights to all the photos in your online gallery.
ONLINE
Use branding photos on your website to show quality, build trust and provide a beautiful aesthetic to your online presence.
IN PRINT
Use photos from your branding session on marketing materials, including printed flyers, business cards and brochures.
SOCIAL MEDIA
Use your photos on Facebook, Instagram, LinkedIn and any other social platform you use to engage your customers and clients.
ADVERTISING
Have an entire library of photos to choose from the next time you have to create a print or online ad.
Branding Photos Might Be For You If…
Your website is currently full of stock photography.
Nothing makes a customer more suspicious of your expertise than a website full of images that scream “stock.” Stock is stale. People want the real deal and they want to know WHO is behind your business. A branding session will provide you with an entire collection of real photos to choose from and use on your website for years to come.
You want to up your online game and increase profit.
Put your best foot forward, both on your website and on social media platforms. Think about attending a vendor fair or an outdoor market. The booths that are messy and disorganized, where the employees look disheveled, don’t really draw you in. Let’s make your online “booth” look professional and polished. Branding photos draw people in, but more importantly, they help convert “looky-loos” to paying customers. Photos with purpose help increase your profits.
You want a more cohesive look to your brand.
Tired of your online platforms looking like a mishmash of random photos you’ve tried to puzzle-piece together? Branding photos provide a library of cohesive images that gel with your logo, your website colors, and your brand’s overall style.
Your marketing plan needs a creative nudge.
Lost on what to post on social media? Do you have a marketing plan, but just need some direction on content to post? Think of branding photos as a springboard for your marketing plan. Together, we will help narrow down your goals so that your branding photos are tailored around your marketing messages. Branding photos can be used to educate your clients and provide them with valuable content they won’t find anywhere else.
BRANDING PACKAGE
Pricing for a Cheyenne or Fort Collins Branding Session
Every branding session starts with a consultation to narrow down the marketing messages you want to convey to your customer. Before we begin, I’ll send you a questionnaire to learn more about your business, your goals for the session, and the direction you’d like to head in for your branding photos. I will also do a website audit for visual consistency and identify any gaps we might need to fill as we move forward with your session.
On the day of the session, we will already have a shot list prepared, along with a plan for shooting all the deliverables we’ve agreed upon for your business. If we are using any props, we will have a list of each, along with who is responsible for bringing them to the session. Because I’ve been a branding photographer for more than a decade, you can rest assured that I will bring all the lighting gear and equipment we need for beautiful, high quality photos.
SERVICES
ADDITIONAL
STARTING FROM
$600
NEXT STEPS
Contact me about availability. We will determine what the scope of your project will be, along with the specific deliverables you need for your branding session.
I’ll send you a questionnaire to get a feel for your business values and goals. We will discuss any gaps you might have in your current marketing and visual content.
After the shoot, I’ll edit and deliver your high resolution images to an online gallery, which will become your personal library for your business. From here, you can download and use your photos however you see fit.
ARE YOU READY?
Start SHOWING UP and being visible.
Your clients and customers want to see you. They want to connect with you. Branding sessions showcase you, your brand, and your product in the best light. But most importantly, branding photos build trust. Let’s showcase your business with quality and creativity.
I am a Fort Collins branding photographer also serving Cheyenne, Laramie and Denver.